2 comments
  1. Linda said:

    Your story is a good illustration of how it is critical for Sales and Customer Service folks to focus on understanding customer needs and motivations before launching into the pitch. It’s so important in any customer interaction (and in life!) to LISTEN… and not only to the words. Those organizations who ‘get it’ are the ones who are having success.

    • Couldn’t agree more, Linda. Sounds so simple, yet…

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